Contextualization.
I never liked math, or most science classes. I never even went to English in college. It cost me a shot at staying on the football team, but outside of that outside motivation, I couldn’t find a reason to go to the class that I eventually ended up teaching. The reason I hated the course was taught in a bubble. Nothing I did in english or in any other basic course save for sociology offered real world implications. Students who learn in a bubble tend to have limited ability to transfer that knowledge to other activities. In other words, you learn how to write an essay or do a math problem, or memorize a list of elements without understanding how those can be used outside of the classroom or in any other classroom for that matter.
Contextualization means building the course content around a context that the students can actively relate to. They are learning to a purpose that should be executed by the end of the semester. In other words, you are teaching students through a context that allows them to learn how to transfer those skills to other classes, activities, purposes, etc.